{"id":8050,"date":"2024-04-08T11:43:51","date_gmt":"2024-04-08T02:43:51","guid":{"rendered":"https:\/\/www.wivlabs.com\/?p=8050"},"modified":"2024-04-15T13:56:00","modified_gmt":"2024-04-15T04:56:00","slug":"%ec%bf%a0%ed%82%a4%eb%a6%ac%ec%8a%a4-%ec%8b%9c%eb%8c%80%ec%9d%98-%eb%96%a0%ec%98%a4%eb%a5%b4%eb%8a%94-%eb%8c%80%ec%95%88-%ea%b5%ac%ea%b8%80-ga%ec%9d%98-%ec%84%9c%eb%b2%84-%ec%82%ac%ec%9d%b4%eb%93%9c","status":"publish","type":"post","link":"https:\/\/www.wivlabs.com\/?p=8050","title":{"rendered":"\ucfe0\ud0a4\ub9ac\uc2a4 \uc2dc\ub300\uc758 \ub5a0\uc624\ub974\ub294 \ub300\uc548 : \uad6c\uae00 GA\uc758 \uc11c\ubc84 \uc0ac\uc774\ub4dc \ud0dc\uae45 (Server Side Tagging)"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"alignnone wp-image-8054\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/DOOH_advertising_outside_of_the_cookie_jar_in_2024_Linkedin___Naver_2-300x157.jpg\" alt=\"\" width=\"827\" height=\"433\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/DOOH_advertising_outside_of_the_cookie_jar_in_2024_Linkedin___Naver_2-300x157.jpg 300w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/DOOH_advertising_outside_of_the_cookie_jar_in_2024_Linkedin___Naver_2-1024x535.jpg 1024w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/DOOH_advertising_outside_of_the_cookie_jar_in_2024_Linkedin___Naver_2-768x401.jpg 768w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/DOOH_advertising_outside_of_the_cookie_jar_in_2024_Linkedin___Naver_2-1536x803.jpg 1536w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/DOOH_advertising_outside_of_the_cookie_jar_in_2024_Linkedin___Naver_2-2048x1070.jpg 2048w\" sizes=\"(max-width: 827px) 100vw, 827px\" \/><\/p>\n<p>3\uc790 \ucfe0\ud0a4\uac00 \uc5c6\ub294 \uc2dc\ub300, \ucfe0\ud0a4\ub9ac\uc2a4(cookie-less) \uc2dc\ub300\uac00 \uc774\uc81c \uc2dc\uc791\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ucfe0\ud0a4\ub9ac\uc2a4 \ud658\uacbd\uc740 \ub514\uc9c0\ud138 \uad11\uace0 \ub9c8\ucf00\ud305 \uc5c5\uacc4\ubfd0\ub9cc \uc544\ub2c8\ub77c \uad6d\ub0b4 \ud37c\ube14\ub9ac\uc154\ub4e4\uc5d0\uac8c\ub3c4 \ud070 \ub3c4\uc804\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc544\uc9c1 \uad6d\ub0b4\uc5d0\uc11c\ub294 \uc774\uc5d0 \uc801\uadf9\uc801\uc73c\ub85c \ub300\uc751\ud558\ub824\ub294 \uc6c0\uc9c1\uc784\uc774 \ub9ce\uc9c0 \uc54a\uc544 \uc870\uae08 \uc6b0\ub824\uc2a4\ub7fd\uae30\ub3c4 \ud569\ub2c8\ub2e4.<\/p>\n<p>2024\ub144, Google\uc740 65%\uc758 \uc2dc\uc7a5 \uc810\uc720\uc728\uc744 \ucc28\uc9c0\ud558\ub294 \ube0c\ub77c\uc6b0\uc800\uc778 Chrome\uc5d0\uc11c 3\uc790 \ucfe0\ud0a4\uc758 \uc9c0\uc6d0\uc744 \ub2e8\uacc4\uc801\uc73c\ub85c \uc911\ub2e8\ud560 \uc608\uc815\uc785\ub2c8\ub2e4. \uc774\ub85c\uc368 Apple\uc758 Safari, Mozilla\uc758 Firefox\uc640 \ud568\uaed8 Google\uc758 Chrome\ub3c4 \uad50\ucc28 \uc0ac\uc774\ud2b8 \ucd94\uc801 (cross-site tracking)\uc774 \uc5b4\ub824\uc6cc\uc9c0\uac8c \ub418\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud558\uc9c0\ub9cc \ud604\uc7a5\uc5d0\uc11c\ub294 \uc774\ub97c \uc774\uc6a9\ud574 \ub2e4\uc591\ud55c \ub9c8\ucf00\ud305 \ucea0\ud398\uc778\uc744 \uc9c4\ud589\ud558\uace0 \uc788\uae30\uc5d0, \uc804\uccb4\uc801\uc778 \uad00\uc810\uc5d0\uc11c \ucea0\ud398\uc778\uc758 \ud6a8\uacfc\ub97c \uc81c\ub300\ub85c \uce21\uc815\ud574\uc57c \ud560 \ud544\uc694\uc131\uc740 \uc5ec\uc804\ud788 \uc874\uc7ac\ud569\ub2c8\ub2e4.<\/p>\n<p>\ub9c8\ucf00\ud130 \uc785\uc7a5\uc5d0\uc11c\ub294 \uc77c\uad00\ub41c \uae30\uc900\uc744 \uc911\uc2ec\uc73c\ub85c \ucc44\ub110\uac04 \ud6a8\uacfc\ub97c \uc0c1\ud638 \ube44\uad50\ud558\uc5ec \uc815\ud655\ud558\uac8c \ud544\uc694\ud55c \uc870\uce58\ub97c \ucde8\ud574\uc57c \ud558\uba70, \ub3d9\uc2dc\uc5d0 \ub2e4\uc591\ud55c \ucc44\ub110\uacfc \ub514\ubc14\uc774\uc2a4 \uc804\ubc18\uc5d0 \uac78\uccd0 \uc0ac\uc6a9\uc790\uc5d0\uac8c \ub178\ucd9c\ub418\ub294 \uad11\uace0 \ube48\ub3c4(ad frequency) \ub610\ud55c \uad00\ub9ac\ud574\uc57c \ud558\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\ucfe0\ud0a4\ub780 \ubb34\uc5c7\uc77c\uae4c\uc694?<\/strong><\/p>\n<p>\uc5b4\ub5a4 \uc0ac\uc774\ud2b8\ub97c \ubc29\ubb38\ud588\ub2e4\uac00 \ud31d\uc5c5 \uc54c\ub9bc\uc744 \u2018\uc624\ub298 \ud558\ub8e8 \ubcf4\uc9c0 \uc54a\uae30\u2019\ub85c \uc120\ud0dd\ud558\ub294 \uacbd\uc6b0, \ucfe0\ud0a4\ub294 \uc774\ub97c \uae30\uc5b5\ud558\uace0 \ub2e4\uc2dc \ud31d\uc5c5\uc774 \ub178\ucd9c\ub418\uc9c0 \uc54a\ub3c4\ub85d \ud574\uc90d\ub2c8\ub2e4. \uc774\ub807\ub4ef \ucfe0\ud0a4\ub294 \uc6f9\uc0ac\uc774\ud2b8 \ub0b4\uc5d0\uc11c\uc758 \uc0ac\uc6a9\uc790\uc758 \ud589\ub3d9 \ub370\uc774\ud130\ub97c \uc800\uc7a5\ud558\uc5ec \ud574\ub2f9 \uc0ac\uc774\ud2b8\ub97c \ud3b8\ub9ac\ud558\uac8c \uc774\uc6a9\ud560 \uc218 \uc788\ub3c4\ub85d \ub3c4\uc6c0\uc744 \uc90d\ub2c8\ub2e4.<\/p>\n<p>\ucfe0\ud0a4\ub97c \ub9c8\ucf00\ud305\uc73c\ub85c \ud65c\uc6a9\ud55c \uc608\uc2dc \uc911\uc5d0\uc11c \uac00\uc7a5 \uc774\ud574\ud558\uae30 \uc26c\uc6b4 \uc0ac\ub840\ub294 \ud06c\ub9ac\ud14c\uc624, GDN\uacfc \uac19\uc740 \ub9ac\ub9c8\ucf00\ud305 \uc194\ub8e8\uc158\ub4e4\uc785\ub2c8\ub2e4. &#8220;\uc62c\ub9ac\ube0c\uc601&#8221; \uc1fc\ud551\ubab0\uc5d0 \ubc29\ubb38\ud558\uc5ec \uc7a5\ubc14\uad6c\ub2c8\uc5d0 \ub2f4\uc558\ub358 &#8220;000 \uc36c\ud06c\ub9bc&#8221;\uc774, \uc5b8\ub860\uc0ac \uc0ac\uc774\ud2b8\ub97c \uc774\ub3d9\ud560 \ub54c\ub9c8\ub2e4 \uad11\uace0\ub85c \ub178\ucd9c\ub418\uc5b4 \ub9c8\uce58 \ub098\ub97c \ub530\ub77c\ub2e4\ub2c8\ub294 \ub4ef\ud55c \ub290\ub08c\uc744 \ubc1b\uc740 \uacbd\ud5d8\uc774 \ub204\uad6c\ub098 \ud55c \ubc88\ucbe4\uc740 \uc788\uc744 \uac81\ub2c8\ub2e4. \uc774\ucc98\ub7fc \ub9ac\ub9c8\ucf00\ud305\uc740 \uc6f9\uc0ac\uc774\ud2b8\ub97c \ubc29\ubb38\ud588\ub358 \uc774\uc6a9\uc790\ub97c \ub2e4\uc2dc \ud0c0\uac9f\ud305 \ud574\uc11c \uad11\uace0\ub97c \ubcf4\uc5ec\uc8fc\ub294 \ubc29\uc2dd\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4.<\/p>\n<p>\ucfe0\ud0a4\ub294 \uc0ac\uc774\ud2b8\uc758 \uc18c\uc720\uc790\uac00 \uc9c1\uc811 \uad00\ub9ac\/\uc6b4\uc601\ud558\ub294 \u2018\uc790\uc0ac \ucfe0\ud0a4(1st Party Cookie\/\uc774\ud558 \ud37c\uc2a4\ud2b8\ud30c\ud2f0 \ucfe0\ud0a4)\u2019\uc640 Meta, GDN, \ud06c\ub9ac\ud14c\uc624 \ub4f1\uacfc \uac19\uc740 \ucc44\ub110\uc5d0\uc11c \ubc1c\uae09\ub418\uc5b4 \ud53d\uc140\/\ud0dc\uadf8\ub97c \uc124\uce58\ud574 \uc218\uc9d1\ub41c \u20183\uc790 \ucfe0\ud0a4(3rd Party Cookie)\u2019\ub85c \ub098\ub269\ub2c8\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>3\uc790 \ucfe0\ud0a4\uac00 \uc0ac\ub77c\uc9c4\ub2e4\ub294 \uac83\uc740 \uc5b4\ub5a0\ud55c \uc758\ubbf8\uc77c\uae4c\uc694?<\/strong><\/p>\n<p>\ucfe0\ud0a4\ub9ac\uc2a4 \uc2dc\ub300\uc5d0\uc11c\ub294 \u20183\uc790 \ucfe0\ud0a4\u2019\uac00 \uc0ac\ub77c\uc9c0\uace0 \uc774\uc81c \u2018\uc790\uc0ac \ucfe0\ud0a4\u2019\uc758 \ud37c\uc2a4\ud2b8\ud30c\ud2f0 \ub370\uc774\ud130\uac00 \ud575\uc2ec\uc774 \ub41c\ub2e4\ub294 \uac83\uc774 \uc694\uc810\uc785\ub2c8\ub2e4. \uc628\ub77c\uc778 \uc0c1\uc5d0\uc11c \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\uc5d0 \ub300\ud55c \uc6b0\ub824\uac00 \ub298\uc5b4\ub098\uba74\uc11c \uc0ac\uc6a9\uc790\uc758 \ub3d9\uc758 \uc5c6\uc774 \uc218\uc9d1 \ubc0f \uc0ac\uc6a9\ub418\ub294 3\uc790 \ucfe0\ud0a4\uc5d0 \ub300\ud55c \ubc18\ub300\uc758 \ubaa9\uc18c\ub9ac\uac00 \ub192\uc544\uc84c\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4.<\/p>\n<p>\uc774\uc5d0 \ub9c8\ucf00\ud305 \ucc44\ub110\ub4e4\uc740 \uae30\uc874\uc758 \ub370\uc774\ud130 \ucd94\uc801\ubc29\uc2dd\uc744 \uc804\ud658\ud558\ub294 \ub300\uc751 \ubc29\uc2dd\ub4e4\uc744 \uac01\uc790 \ubc1c\ud45c\ud558\uace0 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uad6c\uae00\uc740 \uae30\uc874\uc758 \ud0dc\uadf8\ub97c \ubcf4\uc644\ud574 \uc790\uc0ac \uc804\ud658 \ub370\uc774\ud130\ub97c \uc804\uc1a1\ud560 \uc218 \uc788\ub294\u00a0<a href=\"https:\/\/support.google.com\/google-ads\/answer\/13258081?hl=ko&amp;sjid=7958284093233309916-AP\" target=\"_blank\" rel=\"noopener\">\ud5a5\uc0c1\ub41c \uc804\ud658(Enhanced Conversion)<\/a>\uc5d0 \ub300\ud55c \uac00\uc774\ub4dc\ub97c \uc81c\uacf5\ud558\uace0 \uc788\uc73c\uba70, \uba54\ud0c0\uc5d0\uc11c\ub294 <a href=\"https:\/\/www.facebook.com\/business\/help\/2041148702652965?id=818859032317965&amp;helpref=search&amp;sr=1&amp;query=%EC%A0%84%ED%99%98%20API\" target=\"_blank\" rel=\"noopener\">\uc804\ud658 API(Conversion API)<\/a>\uc758 \uc5ec\ub7ec\uac00\uc9c0 \ubc29\uc2dd\uc744 \uc81c\uacf5\ud558\uace0 \uc788\uc73c\uba70 \uc5ec\uae30\uc5d0\ub294 \uac1c\ubc1c\uc790\uc758 \uac1c\uc785\uc774 \ube44\uad50\uc801 \ud06c\uac8c \ud544\uc694\ud558\uc9c0 \uc54a\uc740 \uc124\uc815 \ub4e4\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>\uad6c\uae00 Enhanced Conversion <a href=\"https:\/\/support.google.com\/google-ads\/answer\/13258081\" target=\"_blank\" rel=\"noopener\">https:\/\/support.google.com\/google-ads\/answer\/13258081<\/a><\/li>\n<li>\uba54\ud0c0 Conversion API <a href=\"https:\/\/www.facebook.com\/business\/help\/2041148702652965?id=818859032317965\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/business\/help\/2041148702652965?id=818859032317965<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>\uc624\ub298 \uc774\uc57c\uae30\ud558\uace0\uc790 \ud558\ub294 \ubd80\ubd84\uc740 \uadf8 \uc911\uc5d0\uc11c\ub3c4 \uac00\uc7a5 \uc815\ud655\ud55c \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud560 \uc218 \uc788\uace0, \uc804\ub7b5\uc801\uc73c\ub85c \ub2e4\uc591\ud558\uac8c \ub370\uc774\ud130\ub97c \ud1b5\ud569 \ubc0f \ud65c\uc6a9\ud560 \uc218 \uc788\ub294 SST(\uc11c\ubc84 \uc0ac\uc774\ub4dc \ud0dc\uae45\/\ud2b8\ub799\ud0b9) \ubc29\uc2dd\uc785\ub2c8\ub2e4.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone wp-image-8058\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/SST_google-300x186.png\" alt=\"\" width=\"494\" height=\"306\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/SST_google-300x186.png 300w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/SST_google.png 363w\" sizes=\"(max-width: 494px) 100vw, 494px\" \/><\/p>\n<p>\uae30\uc874\uc5d0\ub294 \u2018\ud074\ub77c\uc774\uc5b8\ud2b8 \uc0ac\uc774\ub4dc \ud0dc\uae45\u2019\uc744 \ud1b5\ud574 \ub370\uc774\ud130\ub97c \uc218\uc9d1\ud574\uc654\ub294\ub370\uc694, \uc774\uc640 \ub300\ube44\ub418\ub294 \u2018\uc11c\ubc84 \uc0ac\uc774\ub4dc \ud0dc\uae45\u2019\uc740 \uad6c\uae00 \ud0dc\uadf8 \ub9e4\ub2c8\uc800 \ucee8\ud14c\uc774\ub108\ub97c \uc11c\ubc84 \uce21 \ud658\uacbd\uc5d0\uc11c \uc2e4\ud589\ud558\ub294 \uac83\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4. \uc774\ub97c \ud1b5\ud574 \uc0ac\uc6a9\uc790 \ube0c\ub77c\uc6b0\uc800\ub098 \uae30\uae30\uc5d0\uc11c \ub85c\ub4dc\ub418\ub294 \ub300\uc2e0 \ud074\ub77c\uc6b0\ub4dc \uc11c\ubc84\ub97c \ud1b5\ud574 \uac1c\uc778\uc815\ubcf4\ubcf4\ud638 \uc774\uc288 \uc5c6\uc774 \ub514\uc9c0\ud138 \ubd84\uc11d \ubc0f \ub9c8\ucf00\ud305 \uc124\uc815\uc744 \uc2e4\ud589\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>GA\uc5d0\uc11c SST\ub97c \uc124\uc815\ud558\uc5ec <strong>\ub370\uc774\ud130 \ud65c\uc6a9\uce21\uba74\uc5d0\uc11c<\/strong> \ub300\ud45c\uc801\uc73c\ub85c \uc5bb\uc744 \uc218 \uc788\ub294 \uc774\uc810\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>&lt;More Control&gt;<\/strong><\/p>\n<p>SST\ub97c \ud65c\uc6a9\ud560 \uacbd\uc6b0, \ub370\uc774\ud130\uc5d0 \ub300\ud55c \uad00\ub9ac \ubc0f \ud65c\uc6a9\ub3c4\uac00 \ub192\uc544\uc9d1\ub2c8\ub2e4. \uc5b4\ub5a4 \ub370\uc774\ud130\ub4e4\uc744 3\uc790 \ud50c\ub7ab\ud3fc\uc5d0 \uc804\ub2ec\ud560\uc9c0 \uc9c1\uc811 \uacb0\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ubb3c\ub860 \uc0ac\uc6a9\uc790\uc758 \uac1c\uc778\uc815\ubcf4\ub294 \ubcf4\ud638\ub418\uba70 \ud544\uc694\uc5d0 \ub530\ub77c \ubbfc\uac10\ud55c \ub370\uc774\ud130\ub4e4\uc744 \uc120\ud0dd\uc801\uc73c\ub85c \ube44\uacf5\uac1c \ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>1. \ub2e4\uc591\ud55c \ub370\uc774\ud130 \uc870\ud569\uc744 \ud1b5\ud55c \ud2b9\ubcc4\ud55c \uc778\uc0ac\uc774\ud2b8<\/strong><\/p>\n<p>\ud074\ub77c\uc774\uc5b8\ud2b8 \uc0ac\uc774\ub4dc \ucd94\uc801(Client side tracking) \ubc29\uc2dd\uc5d0\uc11c\uc758 \uc7a5\uc810\ub4e4\ub3c4 \uc788\uaca0\uc9c0\ub9cc \uc11c\ubc84 \uc0ac\uc774\ub4dc \ucd94\uc801(Server Side Tracking) \ubc29\uc2dd\uc740 \ud074\ub77c\uc774\uc5b8\ud2b8 \uc0ac\uc774\ub4dc\uac00 \uc81c\uacf5\ud560 \uc218 \uc5c6\ub294 \ub370\uc774\ud130 \uc778\uc0ac\uc774\ud2b8\ub4e4\uc744 \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc608\ub97c \ub4e4\uc5b4 \uc804\uc790 \uc0c1\uac70\ub798 \ubd80\ubb38\uc5d0\uc11c SST\ub294 \uc0c1\uc138\ud55c \uc804\ud658 \ub370\uc774\ud130(Transactional data), \ud658\ubd88(Refunds), \ubc31\uc5d4\ub4dc \uc774\ubca4\ud2b8(\uc608\ub97c \ub4e4\uba74 \uacb0\uc81c \uac8c\uc774\ud2b8\uc6e8\uc774\ub85c\ubd80\ud130\uc758 \uacb0\uc81c \uc131\uacf5(\uc644\ub8cc) \ub610\ub294 \uc624\ub958 \uba54\uc2dc\uc9c0) \ub4f1\uc744 \uc800\uc7a5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc774\ub294 \uae30\uc874 \ubc29\uc2dd\uc5d0\uc11c\ub294 \ucd94\uc801\ud558\uae30 \uc5b4\ub824\uc6e0\ub358 \ub370\uc774\ud130\ub4e4\ub85c, SST\ub294 \ubc31\uc5d4\ub4dc \uc2dc\uc2a4\ud15c\uacfc \uc9c1\uc811 \uc811\uc18d\ud568\uc73c\ub85c\uc368 \uc774\ub97c \uac00\ub2a5\ud558\uac8c \ud569\ub2c8\ub2e4.<\/p>\n<p>\ub610, SST\ubc29\uc2dd\uc740 \ub9e4\uc7a5 \ub0b4 \uad6c\ub9e4\ud55c \uc624\ud504\ub77c\uc778 \ub370\uc774\ud130 \ub4f1\uc744 \uc628\ub77c\uc778\uc5d0\uc11c\uc758 \ub370\uc774\ud130\ub4e4\uacfc \ud1b5\ud569\ud574, \uc0ac\uc6a9\uc790\uc758 \uad6c\ub9e4 \uc5ec\uc815\ub4e4\uc5d0 \ub300\ud55c \ub354 \uc804\uccb4\uc801\uc778 \ubdf0(A Holistic view of user journey)\ub97c \uc0dd\uc131\ud560 \uc218 \uc788\uac8c \ud569\ub2c8\ub2e4. \uc989, \uc6f9\uc0ac\uc774\ud2b8, \ubaa8\ubc14\uc77c\uc571, CRM\ub4f1 \ub2e4\uc218\uc758 \ud130\uce58 \ud3ec\uc778\ud2b8\ub4e4\ub85c\ubd80\ud130\uc758 \ub370\uc774\ud130\ub97c \uc870\ud569\ud560 \uc218 \uc788\uc74c\uc744 \ub73b\ud569\ub2c8\ub2e4. \uc774\ub294 \ud1b5\ud569\ub41c \uc0ac\uc6a9\uc790 \ud504\ub85c\ud30c\uc77c(unified user profiles)\ub4e4\uc744 \uc624\ud508\ud574 \ub2e4\uc591\ud55c \ub370\uc774\ud130 \uc18c\uc2a4\ub4e4\uc744 \ud65c\uc6a9\ud560 \uc218 \uc788\uae30\uc5d0 \uac00\ub2a5\ud55c \uac83\uc785\ub2c8\ub2e4.<\/p>\n<p>3\uc790 \ucfe0\ud0a4\uac00 \uc0ac\ub77c\uc9c0\uba74\uc11c \ud06c\ub85c\uc2a4 \uc0ac\uc774\ud2b8 \ucd94\uc801(Cross-site tracking) \ubd84\uc11d\uc774 \ubd88\uac00\ub2a5 \ud574\uc84c\uc9c0\ub9cc, SST\ubc29\uc2dd\uc744 \ud1b5\ud574 \ub2e4\uc591\ud55c \ub370\uc774\ud130\ub97c \uc870\ud569\ud558\uba74 \uc774\ub97c \uc5b4\ub290 \uc815\ub3c4 \ubcf4\uc644\ud560 \uc218 \uc788\ub294 \uc148\uc778 \uac83\uc774\uc9c0\uc694. \ud2b9\ud788 GA4\uc5d0\uc11c\uc758 SST\ubc29\uc2dd\uc740 \ub370\uc774\ud130\ub97c \ud48d\ubd80\ud558\uac8c \ub9cc\ub4dc\ub294 \uc5f4\uc1e0\uac00 \ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. GA4\uc5d0\uc11c\uc758 \uc11c\ubc84 \ucee8\ud14c\uc774\ub108\ub294 HTTP API \uc5d4\ub4dc\ud3ec\uc778\ud2b8 \uc5ed\ud560\uc744 \ud558\uc5ec CRM\uacfc \uac19\uc740 \ub2e4\uc591\ud55c \uc18c\uc2a4\uc758 \ub370\uc774\ud130\ub97c \ud1b5\ud569\ud560 \uc218 \uc788\uac8c \ud558\uae30 \ub54c\ubb38\uc785\ub2c8\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>2. \ub370\uc774\ud130 \ud488\uc9c8 \ud5a5\uc0c1<\/strong><\/p>\n<p>\ub124\ub35c\ub780\ub4dc\uc758 \uc560\ub4dc\ud14c\ud06c \uae30\uc5c5 Taggrs\uc5d0 \uc758\ud558\uba74, \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\uac00 \uac15\ud654\ub418\uace0 3\uc790 \ucfe0\ud0a4\uac00 \uc9c0\uc6d0 \uc911\ub2e8\ub418\uba74\uc11c \uae30\uc874\uc5d0 \ud2b8\ub798\ud0b9 \ud588\ub358 \uc8fc\uc694 \ub370\uc774\ud130\uc758 10~30%\ub294 \ub204\ub77d\ub41c\ub2e4\uace0 \ud569\ub2c8\ub2e4. GA4\uc640 \uac19\uc740 \ud50c\ub7ab\ud3fc\uc740 \ub370\uc774\ud130 \uae30\ubc18 \uc778\uc0ac\uc774\ud2b8(data-driven insights)\uc5d0 \ud06c\uac8c \uc758\uc874\ud558\uae30 \ub54c\ubb38\uc5d0 \uc774\ub294 \ubb38\uc81c\ub97c \uc57c\uae30\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \ub530\ub77c\uc11c \uc774\ubca4\ud2b8 \ucd94\uc801\uc758 \uc815\ud655\uc131\uc744 \ub192\uc774\ub294 \uac83\uc740 GA4\uc758 \uae30\ub2a5\uc744 \uadf9\ub300\ud654\ud558\ub294\ub370 \ub9e4\uc6b0 \uc911\uc694\ud55c \uc870\uac74\uc785\ub2c8\ub2e4.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone wp-image-8005\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Taggers_30per-300x194.png\" alt=\"\" width=\"424\" height=\"274\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Taggers_30per-300x194.png 300w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Taggers_30per-768x497.png 768w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Taggers_30per.png 776w\" sizes=\"(max-width: 424px) 100vw, 424px\" \/><\/p>\n<p>GA4\uc5d0\uc11c\uc758 SST\ubc29\uc2dd\uc740 \uc11c\ub85c \ub2e4\ub978 \ube0c\ub77c\uc6b0\uc800, \ub514\ubc14\uc774\uc2a4, \ub610\ub294 \ub2e4\ub978 \ud074\ub77c\uc774\uc5b8\ud2b8-\uc0ac\uc774\ub4dc \ucd94\uc801 \ubc29\uc2dd\uc73c\ub85c \ucc98\ub9ac\ub41c \ub370\uc774\ud130\uae4c\uc9c0 \ub2e4\uc591\ud55c \uc774\ubca4\ud2b8\ub4e4 \uac04\uc758 \ubd88\uc77c\uce58\ub97c \uc5b4\ub290 \uc815\ub3c4 \uc2a4\uc2a4\ub85c \uc870\uc815\ud569\ub2c8\ub2e4. \uc774\ubca4\ud2b8 \ub370\uc774\ud130\ub4e4\uc744 \uc790\uccb4 \uac80\uc99d, \uc989 \ubca4\ub354 \uc5d4\ub4dc\ud3ec\uc778\ud2b8(the vendor endpoint)\uc5d0\uc11c \uc2b9\uc778 \ubc0f \ucc98\ub9ac \uc2dc \ud544\uc694\ud55c \uae30\uc900\uc5d0 \ub9de\ub294\uc9c0\ub97c \ud655\uc778\ud558\ub294 \uc808\ucc28\ub97c \uac70\uccd0 \ub370\uc774\ud130 \uc190\uc2e4\uc5d0 \ub300\ud55c \uc704\ud5d8\uc744 \uc904\uc77c \uc218 \uc788\ub3c4\ub85d \ud574\uc8fc\ub294 \uac83\uc774\uc8e0. \uc774\ub294 \ube0c\ub77c\uc6b0\uc800\ub098 \uc571 \ub4f1\uc744 \ud1b5\ud574\uc11c \ub4e4\uc5b4\uc624\ub294 \uc911\ubcf5\ub418\uac70\ub098 \ubd88\ud544\uc694\ud55c \ub370\uc774\ud130\ub97c \uc81c\uac70\ud574 \ub370\uc774\ud130\uc758 \uc815\ud655\uc131\uc744 \ub192\uc5ec\uc90d\ub2c8\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>3. \ucfe0\ud0a4\uc758 \uc218\uba85 \uc5f0\uc7a5<\/strong><\/p>\n<p>\uc124\uc815\ub41c \ubc29\uc2dd\uc5d0 \ub530\ub77c \ucc28\uc774\uac00 \uc788\uaca0\uc9c0\ub9cc, \uc77c\ubc18\uc801\uc73c\ub85c 3\uc790 \ucfe0\ud0a4\ub294 7\uc77c \ub610\ub294 24\uc2dc\uac04 \ud6c4\uc5d0 \uc790\ub3d9\uc73c\ub85c \uc0ad\uc81c\ub429\ub2c8\ub2e4. \ub530\ub77c\uc11c \uc624\ub79c\ub9cc\uc5d0 \uc7ac\ubc29\ubb38\ud55c \uc0ac\uc6a9\uc790\uc758 \uacbd\uc6b0, \ucfe0\ud0a4\uac00 \ub9cc\ub8cc\ub418\uc5b4 \ud574\ub2f9 \ub370\uc774\ud130\ub4e4\uc774 \ubaa8\ub450 \uc0ad\uc81c\ub418\uae30 \ub54c\ubb38\uc5d0 \uc774\uc804 \ud788\uc2a4\ud1a0\ub9ac\uac00 \uc788\uc74c\uc5d0\ub3c4 \ubd88\uad6c\ud558\uace0 \uac1c\uc778\ud654\ub41c \ucf58\ud150\uce20\ub97c \uc81c\uacf5\ubc1b\uc9c0 \ubabb\ud558\uace0 \uc0c8\ub85c\uc6b4 \uc0ac\uc6a9\uc790\ub85c \ucde8\uae09\ubc1b\uac8c \ub429\ub2c8\ub2e4.<\/p>\n<p>\ub9c8\ucc2c\uac00\uc9c0\ub85c \uc0ac\uc6a9\uc790\uac00 UTM \ud0dc\uadf8\uac00 \uc788\ub294 \uad11\uace0\ub97c \ud074\ub9ad\ud55c \ud6c4 \uba70\uce60 \ud6c4\uc5d0 \uad6c\ub9e4 \uc804\ud658\uc744 \ud55c \uacbd\uc6b0\uc5d0\ub3c4, \ucfe0\ud0a4\uac00 \ub9cc\ub8cc\ub418\uc5b4 \ud574\ub2f9 \ucea0\ud398\uc778\uc758 \uc131\uacfc\ub85c \uce21\uc815\ud560 \uc218 \uc5c6\uac8c \ub418\uc5b4 \uc2e4\uc81c \ucea0\ud398\uc778\uc758 \uc131\uacfc\ub97c \uc815\ud655\ud558\uac8c \uce21\uc815\ud558\uae30\uac00 \uc5b4\ub824\uc6e0\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uc774\ub807\ub4ef 3\uc790 \ucfe0\ud0a4\uc758 \uc9e7\uc740 \uc218\uba85\uc740 \uad11\uace0 \uc5b4\ud2b8\ub9ac\ubdf0\uc158(Attribution \uc131\uacfc \uae30\uc5ec\ub3c4 \uc124\uc815 \uae30\uc900), \uac1c\uc778\ud654(Personalization), \uc0ac\uc6a9\uc790 \uc5ec\uc815 \ubd84\uc11d(User journey analysis)\ub4f1\uc744 \ud3ec\ud568\ud55c \ub9c8\ucf00\ud305 \ud65c\ub3d9\uc5d0 \uc81c\uc57d\uc744 \uc8fc\ub294 \ud070 \uac78\ub9bc\ub3cc\uc774\uc5c8\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\ud558\uc9c0\ub9cc SST\ub294 \uc6f9\uc0ac\uc774\ud2b8 \ub3c4\uba54\uc778\uc5d0 \uc5f0\uacb0\ub41c \ud558\uc704 \ub3c4\uba54\uc778(a custom subdomain)\uc744 \uc0ac\uc6a9\ud558\uae30 \ub54c\ubb38\uc5d0 \ube0c\ub77c\uc6b0\uc800\uc758 \ucd94\uc801 \uc81c\ud55c\uc5d0 \uc601\ud5a5\uc744 \ubc1b\uc9c0 \uc54a\ub294 \ud37c\uc2a4\ud2b8\ud30c\ud2f0 \ucfe0\ud0a4\ub85c \uc124\uc815\uc774 \uac00\ub2a5\ud569\ub2c8\ub2e4. \uc774\ub807\uac8c \ud558\uba74 1\ub144, 2\ub144 \ub4f1 \ucfe0\ud0a4\uc758 \ub9cc\ub8cc \ub0a0\uc9dc\ub97c \uc6d0\ud558\ub294 \ub300\ub85c \uc9c1\uc811 \uc124\uc815\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc989, SST\ubc29\uc2dd\uc740 \ucfe0\ud0a4\uc758 \uc218\uba85\uc744 \ud65c\uc6a9 \ubaa9\uc801\uc5d0 \ub9de\uac8c \uac00\uc7a5 \uc801\ud569\ud55c \uae30\uac04\uc73c\ub85c \uc5f0\uc7a5\ud560 \uc218 \uc788\uac8c \ud569\ub2c8\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>&lt;Better Performance&gt;<\/strong><\/p>\n<p><strong>4. \uc6f9\uc0ac\uc774\ud2b8 \ub85c\ub529 \uc18d\ub3c4 \ud5a5\uc0c1<\/strong><\/p>\n<p>SST\ubc29\uc2dd\uc744 \ud1b5\ud574 \uc6f9\uc0ac\uc774\ud2b8\uc758 \ub85c\ub529 \uc18d\ub3c4\ub97c \ud5a5\uc0c1\uc2dc\ud0ac \uc218 \uc788\uc2b5\ub2c8\ub2e4. \uc0ac\uc6a9\uc790\uc758 \ube0c\ub77c\uc6b0\uc800\uc5d0 \uc758\ud574 \ucc98\ub9ac\ub418\uc5c8\ub358 \uc791\uc5c5\ub4e4\uc774, \uc11c\ubc84(\ud074\ub77c\uc6b0\ub4dc)\uc5d0\uc11c \uc758\ud574 \uc9c1\uc811 \uad00\ub9ac\ub428\uc5d0 \ub530\ub77c \ud398\uc774\uc9c0 \ub85c\ub529\uc774 \uac00\ubcbc\uc6cc\uc9d1\ub2c8\ub2e4. \uae30\uc874 \ud074\ub77c\uc774\uc5b8\ud2b8 \uc0ac\uc774\ub4dc \ubc29\uc2dd\uc5d0\uc11c \ube0c\ub77c\uc6b0\uc800\ub294 \uac01\uac01\uc758 \uc774\ubca4\ud2b8\ub97c \ud558\ub098 \ub610\ub294 \uadf8 \uc774\uc0c1\uc758 HTTP \uc694\uccad\uc5d0 \ud558\ub098\uc529 \ub9e4\ud551\uc744 \ud574\uc57c \ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c, \ud074\ub77c\uc774\uc5b8\ud2b8 \uc0ac\uc774\ub4dc \ubc29\uc2dd\uc5d0\uc11c\ub294 \ub9e4\uc6b0 \uc720\uc0ac\ud55c \ub2e4\uc218\uc758 HTTP \uc694\uccad\ub4e4\uc774 \uc804\uc1a1\ub418\uba70, \uc774\ub294 \ud074\ub77c\uc774\uc5b8\ud2b8 \ub9ac\uc18c\uc2a4\uc5d0 \uc0c1\ub2f9\ud55c \ubd80\ud558\ub97c \uac00\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>\uadf8\ub7ec\ub098 SST\ubc29\uc2dd\uc5d0\uc11c \ud074\ub77c\uc774\uc5b8\ud2b8\ub294, \uc11c\ubc84 \ucee8\ud14c\uc774\ub108\ub85c \uc804\uc1a1\ub418\ub294 \uc774\ubca4\ud2b8\ub2f9 \ud558\ub098\uc758 HTTP \uc694\uccad\ub9cc \uc0dd\uc131\ud558\uba74 \ub429\ub2c8\ub2e4. \uadf8\ub7f0 \ub2e4\uc74c, \uc11c\ubc84 \ucee8\ud14c\uc774\ub108\ub294 \ud2b9\uc815 \ubca4\ub354\uc5d0\uc11c\uc758 \uc694\uccad\ub4e4\uc744 \uc77c\uad04 \uc0dd\uc131\ud558\uc5ec \uc804\ub2ec\ud569\ub2c8\ub2e4. \uadf8 \uacb0\uacfc, \ud074\ub77c\uc774\uc5b8\ud2b8\uac00 \ub354 \uc801\uc740 \ucf54\ub4dc\ub97c \uc2e4\ud589\ud558\uac8c \ub418\uba70, \uc0c1\ub300\uc801\uc73c\ub85c \ub354 \uc801\uc740 HTTP \uc694\uccad\ub4e4\uc744 \uc804\uc1a1\ud558\uac8c \ub429\ub2c8\ub2e4.<\/p>\n<p>\uc5bc\ub9c8\ub098 \ub9ce\uc740 \uc774\ubca4\ud2b8 \uc815\ubcf4\ub97c \uc5d4\ub4dc\ud3ec\uc778\ud2b8\ub85c \uc804\uc1a1\ud558\ub294\uc9c0\uc5d0 \ub530\ub77c \ucc28\uc774\uac00 \uc788\uc744 \uc21c \uc788\uaca0\uc9c0\ub9cc, SST \ubc29\uc2dd\uc740 \uc804\uccb4\uc801\uc73c\ub85c \ube0c\ub77c\uc6b0\uc800 \ub610\ub294 \uc571\uc5d0\uc11c \uc2e4\ud589\ub418\ub294 \ucf54\ub4dc\uc758 \uc591\uc744 \uc904\uc5ec\uc90c\uc73c\ub85c\uc368 \ud074\ub77c\uc774\uc5b8\ud2b8 \uc131\ub2a5\uc744 \ud5a5\uc0c1 \uc2dc\ud0b5\ub2c8\ub2e4.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone wp-image-8011\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.15.57-AM-300x171.png\" alt=\"\" width=\"556\" height=\"317\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.15.57-AM-300x171.png 300w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.15.57-AM-768x437.png 768w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.15.57-AM.png 1013w\" sizes=\"(max-width: 556px) 100vw, 556px\" \/><\/p>\n<p>\ucd94\uac00\uc801\uc73c\ub85c \ud398\uc774\uc9c0 \uc18d\ub3c4\ub97c \ub354\uc6b1 \ud5a5\uc0c1\uc2dc\ud0a4\uae30 \uc704\ud574 \uc11c\ubc84\ub97c CDN(Content Delivery Network)\uc73c\ub85c \uc0ac\uc6a9\ud560 \uacbd\uc6b0, \ub9c8\ucf00\ud305 \uad00\ub828 \ub77c\uc774\ube0c\ub7ec\ub9ac \ubc0f \ub9ac\uc18c\uc2a4\ub97c SST\uc5d0 \ub85c\ub4dc\ud558\uc5ec \ud65c\uc6a9\ud560 \uc218\ub3c4 \uc788\uc2b5\ub2c8\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>SST \uad6c\ud604\uc744 \uc704\ud55c \ud074\ub77c\uc6b0\ub4dc \uc194\ub8e8\uc158 \uc18c\uac1c<\/strong><\/p>\n<p>SST\ub97c \uad6c\ud604\ud558\uae30 \uc704\ud574 \uad6c\uae00 \ud0dc\uadf8 \ub9e4\ub2c8\uc800(GTM)\uc5d0\uc11c \ud0dc\uadf8\ub97c \uc11c\ubc84 \ucee8\ud14c\uc774\ub108\uc5d0 \uc124\uce58\ud558\ub294 \ubc29\uc2dd\uc740 \uc5ec\ub7ec\uac00\uc9c0\uac00 \uc788\uc744 \uc218 \uc788\uc9c0\ub9cc, \uc77c\ubc18\uc801\uc73c\ub85c \ud074\ub77c\uc6b0\ub4dc \uc11c\ube44\uc2a4\ub97c \ud65c\uc6a9\ud558\uc5ec \uad6c\ud604\ud569\ub2c8\ub2e4. \uc774 \uc911 \uba87 \uac00\uc9c0 \ud074\ub77c\uc6b0\ub4dc \uc194\ub8e8\uc158\ub4e4\uc744 \ud558\uae30\uc640 \uac19\uc774 \uc18c\uac1c\ud574 \ub4dc\ub9bd\ub2c8\ub2e4.<\/p>\n<p>* SST\uad6c\ud604\uacfc \uad00\ub828\ud574 \uc880 \ub354 \uc790\uc138\ud55c \ub0b4\uc6a9\uc774 \uad81\uae08\ud558\ub2e4\uba74, \uae30\uc220\uae30\ubc18 \ub9c8\ucf00\ud305 \uc804\ubb38\ud68c\uc0ac\uc778 \uc704\ube0c\ub7a9\uc5d0 \ubb38\uc758 \uc8fc\uc2dc\uae30 \ubc14\ub78d\ub2c8\ub2e4.<\/p>\n<p><a href=\"https:\/\/www.wivlabs.com\/?page_id=1967\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" class=\"alignnone size-medium wp-image-7093\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2023\/08\/wivlab_logo_02n-1-300x52.png\" alt=\"\" width=\"300\" height=\"52\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2023\/08\/wivlab_logo_02n-1-300x52.png 300w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2023\/08\/wivlab_logo_02n-1-1024x178.png 1024w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2023\/08\/wivlab_logo_02n-1-768x133.png 768w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2023\/08\/wivlab_logo_02n-1.png 1533w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>1. \uad6c\uae00 \ud074\ub77c\uc6b0\ub4dc<\/p>\n<p><img loading=\"lazy\" class=\"alignnone wp-image-8015\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.33.34-AM-300x167.png\" alt=\"\" width=\"772\" height=\"430\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.33.34-AM-300x167.png 300w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.33.34-AM-768x427.png 768w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.33.34-AM.png 1019w\" sizes=\"(max-width: 772px) 100vw, 772px\" \/><\/p>\n<p>Cloud Run \uac00\uaca9 (Region2 asia-northeast3 \ub300\ud55c\ubbfc\uad6d \uc11c\uc6b8)<\/p>\n<p><img loading=\"lazy\" class=\"alignnone wp-image-8018\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.42.43-AM-300x197.png\" alt=\"\" width=\"780\" height=\"512\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.42.43-AM-300x197.png 300w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.42.43-AM-1024x674.png 1024w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.42.43-AM-768x505.png 768w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.42.43-AM.png 1038w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>2. Taggrs<\/p>\n<p><a href=\"https:\/\/taggrs.io\/en\/\" target=\"_blank\" rel=\"noopener\">https:\/\/taggrs.io\/en\/<\/a><\/p>\n<p><a href=\"https:\/\/taggrs.io\/en\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" class=\"alignnone wp-image-8126\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/taggrs-io_2-1-166x300.jpg\" alt=\"\" width=\"774\" height=\"1399\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/taggrs-io_2-1-166x300.jpg 166w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/taggrs-io_2-1-567x1024.jpg 567w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/taggrs-io_2-1-768x1387.jpg 768w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/taggrs-io_2-1-850x1536.jpg 850w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/taggrs-io_2-1-1134x2048.jpg 1134w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/taggrs-io_2-1-scaled.jpg 1417w\" sizes=\"(max-width: 774px) 100vw, 774px\" \/><\/a><\/p>\n<p>\uac00\uaca9\ud45c (\uc5f0\uac04 \uad6c\ub3c5\uc2dc \uc6d4\uc0ac\uc6a9\ub8cc)<\/p>\n<p><img loading=\"lazy\" class=\"alignnone wp-image-8019\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.44.33-AM-300x211.png\" alt=\"\" width=\"778\" height=\"547\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.44.33-AM-300x211.png 300w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.44.33-AM-768x539.png 768w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.44.33-AM.png 1025w\" sizes=\"(max-width: 778px) 100vw, 778px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>3. Stape<\/p>\n<p><a href=\"https:\/\/stape.io\/\" target=\"_blank\" rel=\"noopener\">https:\/\/stape.io\/<\/a><\/p>\n<p><a href=\"https:\/\/stape.io\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" class=\"alignnone  wp-image-8128\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/stape-io_2-1-300x276.jpg\" alt=\"\" width=\"772\" height=\"710\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/stape-io_2-1-300x276.jpg 300w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/stape-io_2-1-1024x942.jpg 1024w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/stape-io_2-1-768x706.jpg 768w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/stape-io_2-1-1536x1412.jpg 1536w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/stape-io_2-1-2048x1883.jpg 2048w\" sizes=\"(max-width: 772px) 100vw, 772px\" \/><\/a><\/p>\n<p>\uac00\uaca9\ud45c (\uc5f0\uac04 \uad6c\ub3c5\ub8cc)<\/p>\n<p><img loading=\"lazy\" class=\"alignnone wp-image-8020\" src=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.46.55-AM-300x172.png\" alt=\"\" width=\"773\" height=\"443\" srcset=\"https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.46.55-AM-300x172.png 300w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.46.55-AM-1024x588.png 1024w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.46.55-AM-768x441.png 768w, https:\/\/www.wivlabs.com\/wp-content\/uploads\/2024\/04\/Screenshot-2024-04-04-at-2.46.55-AM.png 1254w\" sizes=\"(max-width: 773px) 100vw, 773px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>3\uc790 \ucfe0\ud0a4\uac00 \uc5c6\ub294 \uc2dc\ub300, \ucfe0\ud0a4\ub9ac\uc2a4(cookie-less) \uc2dc\ub300\uac00 \uc774\uc81c \uc2dc\uc791\ub418\uace0 \uc788\uc2b5\ub2c8\ub2e4. \ucfe0\ud0a4\ub9ac\uc2a4 \ud658\uacbd\uc740 \ub514\uc9c0\ud138 \uad11\uace0 \ub9c8\ucf00\ud305 \uc5c5\uacc4\ubfd0\ub9cc \uc544\ub2c8\ub77c \uad6d\ub0b4 \ud37c\ube14\ub9ac\uc154\ub4e4\uc5d0\uac8c\ub3c4 \ud070 \ub3c4\uc804\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc \uc544\uc9c1 \uad6d\ub0b4\uc5d0\uc11c\ub294 \uc774\uc5d0 \uc801\uadf9\uc801\uc73c\ub85c \ub300\uc751\ud558\ub824\ub294 \uc6c0\uc9c1\uc784\uc774 \ub9ce\uc9c0 \uc54a\uc544 \uc870\uae08 \uc6b0\ub824\uc2a4\ub7fd\uae30\ub3c4 \ud569\ub2c8\ub2e4. 2024\ub144, Google\uc740 65%\uc758 \uc2dc\uc7a5 \uc810\uc720\uc728\uc744 \ucc28\uc9c0\ud558\ub294 \ube0c\ub77c\uc6b0\uc800\uc778 Chrome\uc5d0\uc11c 3\uc790 \ucfe0\ud0a4\uc758 \uc9c0\uc6d0\uc744 \ub2e8\uacc4\uc801\uc73c\ub85c \uc911\ub2e8\ud560 \uc608\uc815\uc785\ub2c8\ub2e4. \uc774\ub85c\uc368 Apple\uc758 Safari, Mozilla\uc758&#8230;<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[177],"tags":[],"_links":{"self":[{"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/posts\/8050"}],"collection":[{"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8050"}],"version-history":[{"count":29,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/posts\/8050\/revisions"}],"predecessor-version":[{"id":8129,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/posts\/8050\/revisions\/8129"}],"wp:attachment":[{"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8050"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8050"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8050"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}