{"id":6916,"date":"2023-03-27T00:57:59","date_gmt":"2023-03-26T15:57:59","guid":{"rendered":"https:\/\/www.wivlabs.com\/?p=6916"},"modified":"2023-03-27T00:57:59","modified_gmt":"2023-03-26T15:57:59","slug":"ua-vs-ga4-%ea%b5%ac%eb%a7%a4%ec%a0%84%ed%99%98-%ec%b0%a8%ec%9d%b4%eb%8a%94-%ec%99%9c-%eb%b0%9c%ec%83%9d%eb%90%98%eb%8a%94%ea%b1%b4%ea%b0%80%ec%9a%94","status":"publish","type":"post","link":"https:\/\/www.wivlabs.com\/?p=6916","title":{"rendered":"UA vs GA4 \uad6c\ub9e4\uc804\ud658 \ucc28\uc774\ub294 \uc65c \ubc1c\uc0dd\ub418\ub294\uac74\uac00\uc694?"},"content":{"rendered":"<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;\uac70\ub798ID\ub97c \uc218\uc9d1\ud55c\ub2e4\uba74 \uad6c\ub9e4\uc804\ud658\uc5d0\uc11c\uc758 \ucc28\uc774\ub294 UA\uc640 GA4\uac04\uc5d0 \ubc1c\uc0dd\ub418\uc9c0 \uc54a\uc744 \uac83\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc UA\uc0c1\uc5d0\uc11c \ubaa9\ud45c\ub85c \uc124\uc815\ud574 \ub193\uc558\ub358 \uc804\ud658\uc758 \uacbd\uc6b0\uc5d0\ub294 \uc870\uae08 \ub2e4\ub985\ub2c8\ub2e4.\\n\\n- UA \uc804\ud658 \uc9d1\uacc4\ubc29\uc2dd: \ud398\uc774\uc9c0\ub3c4\ucc29, \uc138\uc158\uc2dc\uac04 \ubc0f \ud398\uc774\uc9c0\uc218, \uc774\ubca4\ud2b8 \ub4f1\uc73c\ub85c \uc815\uc758\ub97c \ud574\uc57c\ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uac01 \ubaa9\ud45c\uc5d0 \ub300\ud574 \uc138\uc158\ub2f9 1\ud68c\ub9cc \uc804\ud658\uc744 \uc9d1\uacc4\ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c \uc0ac\uc6a9\uc790\uac00 \ub3d9\uc77c\ud55c \uc138\uc158\uc5d0 \uc804\ud658\uc561\uc158\uc744 \ubc18\ubcf5\ud558\ub354\ub77c\ub3c4 1\ud68c\ub9cc \uc9d1\uacc4\ub429\ub2c8\ub2e4.\\n- GA4 \uc804\ud658 \uc9d1\uacc4\ubc29\uc2dd: \uc774\ubca4\ud2b8\ub85c \uc124\uc815\ud55c \uc5b4\ub5a0\ud55c \uc561\uc158\uc774\ub4e0 \uc804\ud658\uc73c\ub85c \uc9d1\uacc4\uac00 \uac00\ub2a5\ud569\ub2c8\ub2e4. \uc0ac\uc6a9\uc790\uac00 \ub3d9\uc77c\ud55c \uc138\uc158\uc911\uc5d0 \uc804\ud658 \uc774\ubca4\ud2b8\ub97c \uc5ec\ub7ec\ubc88 \ubc1c\uc0dd\uc2dc\ud0a4\uba74 \uc5ec\ub7ec\ubc88 \uc9d1\uacc4\uac00 \ub429\ub2c8\ub2e4.\\n\uc774\ub7ec\ud55c \uc774\uc720\ub85c \uc778\ud574 \uc804\ud658\uc218\ub294 GA4\uc758 \uacbd\uc6b0 UA\ubcf4\ub2e4 \ub9ce\uc740 \uac12\uc774 \uc218\uc9d1\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:6145,&quot;3&quot;:{&quot;1&quot;:0,&quot;3&quot;:1},&quot;14&quot;:{&quot;1&quot;:3,&quot;3&quot;:1},&quot;15&quot;:&quot;Arial&quot;}\">\uac70\ub798ID\ub97c \uc218\uc9d1\ud55c\ub2e4\uba74 \uad6c\ub9e4\uc804\ud658\uc5d0\uc11c\uc758 \ucc28\uc774\ub294 UA\uc640 GA4\uac04\uc5d0 \ubc1c\uc0dd\ub418\uc9c0 \uc54a\uc744 \uac83\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc UA\uc0c1\uc5d0\uc11c \ubaa9\ud45c\ub85c \uc124\uc815\ud574 \ub193\uc558\ub358 \uc804\ud658\uc758 \uacbd\uc6b0\uc5d0\ub294 \uc870\uae08 \ub2e4\ub985\ub2c8\ub2e4.<\/span><\/p>\n<p>&#8211; UA \uc804\ud658 \uc9d1\uacc4\ubc29\uc2dd: \ud398\uc774\uc9c0\ub3c4\ucc29, \uc138\uc158\uc2dc\uac04 \ubc0f \ud398\uc774\uc9c0\uc218, \uc774\ubca4\ud2b8 \ub4f1\uc73c\ub85c \uc815\uc758\ub97c \ud574\uc57c\ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uac01 \ubaa9\ud45c\uc5d0 \ub300\ud574 \uc138\uc158\ub2f9 1\ud68c\ub9cc \uc804\ud658\uc744 \uc9d1\uacc4\ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c \uc0ac\uc6a9\uc790\uac00 \ub3d9\uc77c\ud55c \uc138\uc158\uc5d0 \uc804\ud658\uc561\uc158\uc744 \ubc18\ubcf5\ud558\ub354\ub77c\ub3c4 1\ud68c\ub9cc \uc9d1\uacc4\ub429\ub2c8\ub2e4.<br \/>\n<span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;\uac70\ub798ID\ub97c \uc218\uc9d1\ud55c\ub2e4\uba74 \uad6c\ub9e4\uc804\ud658\uc5d0\uc11c\uc758 \ucc28\uc774\ub294 UA\uc640 GA4\uac04\uc5d0 \ubc1c\uc0dd\ub418\uc9c0 \uc54a\uc744 \uac83\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc UA\uc0c1\uc5d0\uc11c \ubaa9\ud45c\ub85c \uc124\uc815\ud574 \ub193\uc558\ub358 \uc804\ud658\uc758 \uacbd\uc6b0\uc5d0\ub294 \uc870\uae08 \ub2e4\ub985\ub2c8\ub2e4.\\n\\n- UA \uc804\ud658 \uc9d1\uacc4\ubc29\uc2dd: \ud398\uc774\uc9c0\ub3c4\ucc29, \uc138\uc158\uc2dc\uac04 \ubc0f \ud398\uc774\uc9c0\uc218, \uc774\ubca4\ud2b8 \ub4f1\uc73c\ub85c \uc815\uc758\ub97c \ud574\uc57c\ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uac01 \ubaa9\ud45c\uc5d0 \ub300\ud574 \uc138\uc158\ub2f9 1\ud68c\ub9cc \uc804\ud658\uc744 \uc9d1\uacc4\ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c \uc0ac\uc6a9\uc790\uac00 \ub3d9\uc77c\ud55c \uc138\uc158\uc5d0 \uc804\ud658\uc561\uc158\uc744 \ubc18\ubcf5\ud558\ub354\ub77c\ub3c4 1\ud68c\ub9cc \uc9d1\uacc4\ub429\ub2c8\ub2e4.\\n- GA4 \uc804\ud658 \uc9d1\uacc4\ubc29\uc2dd: \uc774\ubca4\ud2b8\ub85c \uc124\uc815\ud55c \uc5b4\ub5a0\ud55c \uc561\uc158\uc774\ub4e0 \uc804\ud658\uc73c\ub85c \uc9d1\uacc4\uac00 \uac00\ub2a5\ud569\ub2c8\ub2e4. \uc0ac\uc6a9\uc790\uac00 \ub3d9\uc77c\ud55c \uc138\uc158\uc911\uc5d0 \uc804\ud658 \uc774\ubca4\ud2b8\ub97c \uc5ec\ub7ec\ubc88 \ubc1c\uc0dd\uc2dc\ud0a4\uba74 \uc5ec\ub7ec\ubc88 \uc9d1\uacc4\uac00 \ub429\ub2c8\ub2e4.\\n\uc774\ub7ec\ud55c \uc774\uc720\ub85c \uc778\ud574 \uc804\ud658\uc218\ub294 GA4\uc758 \uacbd\uc6b0 UA\ubcf4\ub2e4 \ub9ce\uc740 \uac12\uc774 \uc218\uc9d1\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:6145,&quot;3&quot;:{&quot;1&quot;:0,&quot;3&quot;:1},&quot;14&quot;:{&quot;1&quot;:3,&quot;3&quot;:1},&quot;15&quot;:&quot;Arial&quot;}\">&#8211; GA4 \uc804\ud658 \uc9d1\uacc4\ubc29\uc2dd: \uc774\ubca4\ud2b8\ub85c \uc124\uc815\ud55c \uc5b4\ub5a0\ud55c \uc561\uc158\uc774\ub4e0 \uc804\ud658\uc73c\ub85c \uc9d1\uacc4\uac00 \uac00\ub2a5\ud569\ub2c8\ub2e4. \uc0ac\uc6a9\uc790\uac00 \ub3d9\uc77c\ud55c \uc138\uc158\uc911\uc5d0 \uc804\ud658 \uc774\ubca4\ud2b8\ub97c \uc5ec\ub7ec\ubc88 \ubc1c\uc0dd\uc2dc\ud0a4\uba74 \uc5ec\ub7ec\ubc88 \uc9d1\uacc4\uac00 \ub429\ub2c8\ub2e4.<\/span><\/p>\n<p><span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;\uac70\ub798ID\ub97c \uc218\uc9d1\ud55c\ub2e4\uba74 \uad6c\ub9e4\uc804\ud658\uc5d0\uc11c\uc758 \ucc28\uc774\ub294 UA\uc640 GA4\uac04\uc5d0 \ubc1c\uc0dd\ub418\uc9c0 \uc54a\uc744 \uac83\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc UA\uc0c1\uc5d0\uc11c \ubaa9\ud45c\ub85c \uc124\uc815\ud574 \ub193\uc558\ub358 \uc804\ud658\uc758 \uacbd\uc6b0\uc5d0\ub294 \uc870\uae08 \ub2e4\ub985\ub2c8\ub2e4.\\n\\n- UA \uc804\ud658 \uc9d1\uacc4\ubc29\uc2dd: \ud398\uc774\uc9c0\ub3c4\ucc29, \uc138\uc158\uc2dc\uac04 \ubc0f \ud398\uc774\uc9c0\uc218, \uc774\ubca4\ud2b8 \ub4f1\uc73c\ub85c \uc815\uc758\ub97c \ud574\uc57c\ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uac01 \ubaa9\ud45c\uc5d0 \ub300\ud574 \uc138\uc158\ub2f9 1\ud68c\ub9cc \uc804\ud658\uc744 \uc9d1\uacc4\ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c \uc0ac\uc6a9\uc790\uac00 \ub3d9\uc77c\ud55c \uc138\uc158\uc5d0 \uc804\ud658\uc561\uc158\uc744 \ubc18\ubcf5\ud558\ub354\ub77c\ub3c4 1\ud68c\ub9cc \uc9d1\uacc4\ub429\ub2c8\ub2e4.\\n- GA4 \uc804\ud658 \uc9d1\uacc4\ubc29\uc2dd: \uc774\ubca4\ud2b8\ub85c \uc124\uc815\ud55c \uc5b4\ub5a0\ud55c \uc561\uc158\uc774\ub4e0 \uc804\ud658\uc73c\ub85c \uc9d1\uacc4\uac00 \uac00\ub2a5\ud569\ub2c8\ub2e4. \uc0ac\uc6a9\uc790\uac00 \ub3d9\uc77c\ud55c \uc138\uc158\uc911\uc5d0 \uc804\ud658 \uc774\ubca4\ud2b8\ub97c \uc5ec\ub7ec\ubc88 \ubc1c\uc0dd\uc2dc\ud0a4\uba74 \uc5ec\ub7ec\ubc88 \uc9d1\uacc4\uac00 \ub429\ub2c8\ub2e4.\\n\uc774\ub7ec\ud55c \uc774\uc720\ub85c \uc778\ud574 \uc804\ud658\uc218\ub294 GA4\uc758 \uacbd\uc6b0 UA\ubcf4\ub2e4 \ub9ce\uc740 \uac12\uc774 \uc218\uc9d1\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. &quot;}\" data-sheets-userformat=\"{&quot;2&quot;:6145,&quot;3&quot;:{&quot;1&quot;:0,&quot;3&quot;:1},&quot;14&quot;:{&quot;1&quot;:3,&quot;3&quot;:1},&quot;15&quot;:&quot;Arial&quot;}\">\uc774\ub7ec\ud55c \uc774\uc720\ub85c \uc778\ud574 \uc804\ud658\uc218\ub294 GA4\uc758 \uacbd\uc6b0 UA\ubcf4\ub2e4 \ub9ce\uc740 \uac12\uc774 \uc218\uc9d1\ub420 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uac70\ub798ID\ub97c \uc218\uc9d1\ud55c\ub2e4\uba74 \uad6c\ub9e4\uc804\ud658\uc5d0\uc11c\uc758 \ucc28\uc774\ub294 UA\uc640 GA4\uac04\uc5d0 \ubc1c\uc0dd\ub418\uc9c0 \uc54a\uc744 \uac83\uc785\ub2c8\ub2e4. \ud558\uc9c0\ub9cc UA\uc0c1\uc5d0\uc11c \ubaa9\ud45c\ub85c \uc124\uc815\ud574 \ub193\uc558\ub358 \uc804\ud658\uc758 \uacbd\uc6b0\uc5d0\ub294 \uc870\uae08 \ub2e4\ub985\ub2c8\ub2e4. &#8211; UA \uc804\ud658 \uc9d1\uacc4\ubc29\uc2dd: \ud398\uc774\uc9c0\ub3c4\ucc29, \uc138\uc158\uc2dc\uac04 \ubc0f \ud398\uc774\uc9c0\uc218, \uc774\ubca4\ud2b8 \ub4f1\uc73c\ub85c \uc815\uc758\ub97c \ud574\uc57c\ud569\ub2c8\ub2e4. \uadf8\ub9ac\uace0 \uac01 \ubaa9\ud45c\uc5d0 \ub300\ud574 \uc138\uc158\ub2f9 1\ud68c\ub9cc \uc804\ud658\uc744 \uc9d1\uacc4\ud569\ub2c8\ub2e4. \ub530\ub77c\uc11c \uc0ac\uc6a9\uc790\uac00 \ub3d9\uc77c\ud55c \uc138\uc158\uc5d0 \uc804\ud658\uc561\uc158\uc744 \ubc18\ubcf5\ud558\ub354\ub77c\ub3c4 1\ud68c\ub9cc \uc9d1\uacc4\ub429\ub2c8\ub2e4. &#8211; GA4 \uc804\ud658 \uc9d1\uacc4\ubc29\uc2dd:&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[186],"tags":[],"_links":{"self":[{"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/posts\/6916"}],"collection":[{"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6916"}],"version-history":[{"count":1,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/posts\/6916\/revisions"}],"predecessor-version":[{"id":6917,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=\/wp\/v2\/posts\/6916\/revisions\/6917"}],"wp:attachment":[{"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6916"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6916"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.wivlabs.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6916"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}